GNRC

Generac Holdings Inc.

$243.97

-3.59%
May 19, 2026
Bobby Quantitative Model
Generac Holdings Inc. is a leading designer and manufacturer of power generation equipment, serving residential, commercial, and industrial markets with products including standby generators, portable generators, lighting, outdoor power equipment, and a suite of clean energy solutions. The company is a dominant market leader in the residential standby generator segment and has established a strong competitive identity as an essential provider of backup power solutions, particularly in North America where the majority of its sales are generated. The current investor narrative is intensely focused on the company's exposure to the explosive demand from the data center market, as highlighted by recent news of strong quarterly results and an upgraded sales forecast, which is driving a significant re-rating of the stock as the market prices in growth acceleration beyond its traditional residential and commercial end markets.

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BobbyInvestment Opinion: Should I buy GNRC Today?

Rating & Thesis: Hold. Generac presents a compelling but high-risk growth story driven by data center demand, yet its volatile core financials and extreme valuation premium necessitate a cautious approach until execution is proven. The lack of a broad analyst consensus underscores the uncertainty, requiring investors to monitor upcoming quarterly results closely.

Supporting Evidence: The investment case is supported by the stock's powerful 106.87% one-year momentum, strong balance sheet (D/E 0.51), and robust TTM free cash flow of $356.8M. However, these are counterbalanced by a high forward P/E of 23.9x, a recent quarterly revenue decline of 11.6%, and gross margin pressure (down to 36.29%). The forward EV/Sales of 4.02x suggests the market is already pricing in significant growth recovery.

Risks & Conditions: The two biggest risks are a failure to translate data center hype into sustained, profitable growth, and a broad market sell-off that disproportionately hits high-beta stocks like GNRC. This Hold rating would upgrade to Buy on evidence of margin stabilization above 38% coupled with sequential revenue growth reacceleration, or downgrade to Sell if the stock breaks below key technical support at $200 on worsening fundamentals. Currently, the stock appears fairly valued to slightly overvalued, pricing in near-perfect execution of its new growth narrative.

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GNRC 12-Month Price Forecast

The outlook is bifurcated between a transformative growth story and a cyclical industrial reality. The base case of gradual progress is most likely, but the path will be volatile. The high beta and premium valuation make the stock a levered bet on the data center theme's successful execution. The stance would upgrade to bullish on consecutive quarters of revenue reacceleration and margin improvement, specifically in the Commercial & Industrial segment. It would turn bearish if the stock breaks below the $200 support level on deteriorating fundamentals, confirming the growth narrative has faltered.

Historical Price
Current Price $243.97
Average Target $260
High Target $340
Low Target $150

Wall Street consensus

Most Wall Street analysts maintain a constructive view on Generac Holdings Inc.'s 12-month outlook, with a consensus price target around $317.16 and implied upside of +30.0% versus the current price.

Average Target

$317.16

4 analysts

Implied Upside

+30.0%

vs. current price

Analyst Count

4

covering this stock

Price Range

$195 - $317

Analyst target range

Buy
1 (25%)
Hold
2 (50%)
Sell
1 (25%)

Insufficient analyst coverage data is available to provide a detailed consensus view, as the provided data only includes four analysts' estimates for future EPS and revenue, not their ratings or price targets. The limited coverage suggests Generac, despite its $12.7 billion market cap, may still be considered a specialized or cyclical name with less broad institutional following, which can lead to higher volatility and less efficient price discovery. The available data shows analysts expect an average EPS of $17.84 for the forward period, with a range from $17.16 to $18.58, and average revenue estimates of $7.41 billion, indicating expectations for a significant earnings recovery and revenue growth from recent levels. Without a clear consensus rating or price target, investors must rely more heavily on their own fundamental and technical analysis, and monitor for increased coverage which often accompanies successful execution on the company's new growth catalysts like data center demand.

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Bulls vs Bears: GNRC Investment Factors

The bull case, currently supported by stronger evidence, hinges on Generac's successful pivot from a cyclical industrial to a growth story powered by explosive data center demand, as evidenced by recent news and the stock's powerful technical breakout. The bear case centers on the company's still-volatile core financials, including a recent quarterly revenue decline and net loss, which contrast sharply with the growth narrative. The single most important tension in the investment debate is whether the high-margin, structural growth from data centers can sustainably outweigh the cyclical weakness and margin pressure in the traditional residential and commercial generator business. The resolution of this tension, visible in future quarterly margins and segment growth rates, will determine if the current premium valuation is justified or due for a correction.

Bullish

  • Explosive Data Center Demand Catalyst: Recent news confirms explosive demand for Generac's power solutions from the data center market, driving a stock surge and an upgraded sales forecast. This new, high-growth end market represents a significant re-rating opportunity beyond the company's traditional cyclical segments, justifying the forward P/E of 23.9x.
  • Powerful Technical Momentum & Uptrend: The stock is up 106.87% over the past year and 29% in the past month, significantly outperforming the SPY. Trading at 95% of its 52-week high ($276.8), it exhibits strong momentum, with a decisive breakout above this level signaling trend continuation.
  • Strong Balance Sheet & Cash Flow: Generac has a healthy current ratio of 2.03, manageable debt-to-equity of 0.51, and generated substantial TTM free cash flow of $356.8 million. This financial strength provides a buffer for volatility and funds growth investments without excessive leverage.
  • Analyst Expecting Significant Earnings Recovery: Despite limited coverage, analysts project a forward EPS of $17.84, a massive recovery from the recent quarterly loss. This implies strong confidence in the company's ability to translate top-line growth, including from data centers, back to the bottom line.

Bearish

  • Recent Quarterly Revenue Decline & Profitability Volatility: Q4 2025 revenue declined 11.6% YoY to $1.09B, and the company posted a net loss of -$24.5M with a gross margin contraction to 36.29% from 40.61% a year prior. This highlights ongoing cyclical pressures and execution risks in the core business despite the new data center narrative.
  • Extremely High Volatility & Overbought Risk: With a beta of 1.94, GNRC is nearly twice as volatile as the market, amplifying downside risk. The stock's 29% surge in one month and recent sharp intraday reversal from $276.49 to $263.68 (-4.63%) signal potential for a significant near-term pullback from overbought levels.
  • Elevated Valuation on Forward Earnings: The forward P/E of 23.9x, while lower than the trailing 50.0x, still implies a premium growth expectation for an industrial machinery company. This valuation is vulnerable to compression if the anticipated data center-driven earnings acceleration fails to materialize as expected.
  • Limited Analyst Coverage & High Short Interest: Only 4 analysts provide estimates, suggesting less institutional following and potentially less efficient price discovery. A short ratio of 3.36 indicates significant skepticism in the market, which could fuel sharp declines on any negative news.

GNRC Technical Analysis

Generac is in a powerful, sustained uptrend, with the stock up 106.87% over the past year, significantly outperforming the broader market. As of the latest close at $263.68, the stock is trading at approximately 95% of its 52-week high of $276.8, indicating it is testing the upper bounds of its range and exhibiting strong momentum, though it is also susceptible to a near-term pullback from overbought levels. The stock's beta of 1.94 signals it is nearly twice as volatile as the broader market, which amplifies both its recent gains and its potential downside risk. Recent short-term momentum is exceptionally strong but shows signs of volatility; the stock is up 29.00% over the past month, far outpacing the SPY's 5.6% gain, yet it experienced a sharp intraday reversal on May 15th, falling -4.63% from its previous close of $276.49, suggesting some profit-taking at these elevated levels. The 3-month return of 17.48% remains robust but is notably lower than the 1-month surge, indicating the most explosive gains may have occurred in a recent, concentrated period. Key technical support is anchored at the 52-week low of $118.09, while immediate resistance sits at the 52-week high of $276.8. A decisive breakout above $276.8 would signal a continuation of the powerful bull trend, while a failure and reversal could see a test of the $200-$220 zone, which acted as consolidation support in March and April. The stock's high beta of 1.94 necessitates careful risk management, as it implies the stock will experience exaggerated moves relative to the market in both directions.

Beta

1.94

1.94x market volatility

Max Drawdown

-32.8%

Largest decline past year

52-Week Range

$118-$277

Price range past year

Annual Return

+89.2%

Cumulative gain past year

PeriodGNRC ReturnS&P 500
1m+15.0%+3.3%
3m+6.8%+6.9%
6m+74.0%+12.4%
1y+89.2%+23.4%
ytd+72.9%+7.6%

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GNRC Fundamental Analysis

Generac's revenue trajectory shows a mixed picture, with the most recent Q4 2025 revenue of $1.09 billion representing an 11.6% year-over-year decline, a significant deceleration from the growth seen in prior quarters of 2025. This quarterly revenue contraction is juxtaposed against a strong multi-quarter trend in 2025 where Q1, Q2, and Q3 revenues were $942 million, $1.06 billion, and $1.11 billion respectively, indicating the Q4 result may be an anomaly or reflect a tougher prior-year comparison. The revenue segment breakdown from the latest available data shows Residential Power Products contributing $626.7 million, Commercial and Industrial contributing $358.3 million, and Other Products and Services at $129.4 million, though these figures lack a comparative period for growth analysis. Profitability has been volatile; while the company reported a net loss of -$24.5 million in Q4 2025, it posted net income of $66.2 million, $74.0 million, and $43.8 million in the preceding three quarters, indicating the Q4 loss is an outlier. The gross margin for Q4 2025 was 36.29%, a contraction from the 40.61% reported in Q4 2024, signaling pressure on profitability despite the company's net margin for the trailing twelve months standing at 3.79%. The balance sheet and cash flow position appear healthy, with a strong current ratio of 2.03 and a manageable debt-to-equity ratio of 0.51. The company generated substantial free cash flow of $356.8 million over the trailing twelve months, providing ample internal funding for growth and shareholder returns. Return on equity (ROE) is a modest 6.06%, which, while positive, suggests room for improvement in capital efficiency as the company navigates its growth investments.

Quarterly Revenue

$1.1B

2025-12

Revenue YoY Growth

-0.11%

YoY Comparison

Gross Margin

+0.36%

Latest Quarter

Free Cash Flow

$356780999.0B

Last 12 Months

Revenue & Net Income Trends (2 Years)

Revenue Breakdown

Commercial and Industrial Power Products
Other Products and Services
Residential Power Products

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Valuation Analysis: Is GNRC Overvalued?

Given the company's most recent quarterly net income was negative (-$24.63M in Q4 2025), we lead with the Price-to-Sales (PS) ratio for valuation, as earnings-based metrics are currently distorted. Generac's trailing PS ratio is 1.90x, while its forward valuation is implied by an EV/Sales of 4.02x, suggesting the market is pricing in significant sales growth and margin recovery ahead. Compared to industry averages, the stock's trailing PE of 50.02x is significantly higher than typical industrial machinery multiples, but this is skewed by the recent quarterly loss; a more relevant comparison is the forward PE of 23.89x, which still implies a premium growth expectation relative to many industrials. The stock's current PS ratio of 1.90x is near the lower end of its own historical range observed over the past several years, where it has traded as high as 28.25x in mid-2021 during peak pandemic demand. This historical context suggests the current valuation, while elevated on a forward earnings basis, is not at extreme historical highs and may reflect a more normalized level as the company transitions from a pandemic-driven surge to a more sustainable growth profile driven by new markets like data centers.

PE

50.0x

Latest Quarter

vs. Historical

Mid-Range

5-Year PE Range -81x~134x

vs. Industry Avg

N/A

Industry PE ~N/A*

EV/EBITDA

18.5x

Enterprise Value Multiple

Investment Risk Disclosure

Financial & Operational Risks: Generac's financial performance remains volatile, with Q4 2025 showing an 11.6% YoY revenue decline and a net loss of -$24.5M, a stark contrast to profitable prior quarters. Gross margin contracted 432 basis points year-over-year to 36.29%, indicating significant pricing pressure or cost inflation that could persist. The company's modest net margin of 3.79% and ROE of 6.06% reveal underlying capital efficiency challenges that must be overcome to justify its growth valuation, especially if top-line growth decelerates.

Market & Competitive Risks: Trading at a forward P/E of 23.9x, GNRC carries valuation compression risk if growth expectations from the data center market are not met or if sector rotation away from high-beta names occurs. Its beta of 1.94 means it is highly sensitive to broader market downturns, likely falling nearly twice as fast as the S&P 500. Competitive risks include larger industrial or electrical equipment players entering the data center power niche, potentially eroding Generac's first-mover advantage and margin profile.

Worst-Case Scenario: The most damaging scenario involves a simultaneous slowdown in traditional generator demand and a delay or scaling back of data center capital expenditures, leading to consecutive earnings misses. This could trigger analyst downgrades, a short squeeze reversal, and a flight from its premium valuation. A realistic downside could see the stock re-test its 52-week low of $118.09, representing a potential loss of approximately -55% from the current price of $263.68, exacerbated by its high volatility and the recent 32.77% maximum drawdown experienced earlier this year.

FAQ

The key risks are, in order of severity: 1) Execution Risk: Failure to convert data center demand into sustained, profitable growth, as hinted by the recent Q4 net loss and margin contraction. 2) Volatility Risk: A beta of 1.94 means GNRC will fall nearly twice as fast as the market in a downturn, with a recent max drawdown of -32.77%. 3) Valuation Risk: The forward P/E of 23.9x could compress sharply if growth slows. 4) Competitive & Cyclical Risk: Intensifying competition in backup power and a downturn in the core residential market, which still drives the majority of sales.

The 12-month forecast is highly scenario-dependent. The base case (50% probability) sees a range of $240-$280, assuming data center growth offsets cyclical softness. The bull case (30% probability) targets $300-$340 on accelerated data center adoption and margin expansion. The bear case (20% probability) warns of a drop to $150-$200 if growth disappoints and cyclical pressures intensify. The most likely outcome is the base case, but the stock's high beta means the path to any target will be volatile. The key assumption is that data center-related revenue begins to materially impact reported results in the next two quarters.

GNRC appears fairly valued to slightly overvalued based on current fundamentals but could be undervalued if its growth narrative plays out. The forward P/E of 23.9x is a premium to many industrial peers, justified only by the expected earnings recovery (analyst EPS $17.84) and data center-driven growth acceleration. The trailing P/S of 1.90x is near the low end of its own historical range, suggesting the sales multiple isn't extreme. Ultimately, the valuation implies the market is paying for future growth that has yet to be consistently demonstrated in the financials, making it vulnerable to disappointment.

GNRC is a speculative buy only for investors with high risk tolerance and a strong belief in the data center growth story. While the stock has powerful momentum (up 106.87% in a year) and a transformative catalyst, it carries extreme volatility (beta 1.94), a premium valuation (forward P/E 23.9x), and recent fundamental weakness (Q4 revenue decline of 11.6%). It could be a good buy for aggressive growth portfolios on a pullback towards $240, providing a better risk/reward entry, but it is not a good buy for conservative investors seeking stability or clear value.

GNRC is more suitable for a medium- to long-term investment horizon (2-3 years minimum) for investors betting on the data center thesis, as it will take several quarters to validate the growth trajectory. Its high beta and momentum make it tempting for short-term trading, but this carries significant risk due to the stock's sharp reversals. The lack of a meaningful dividend (yield ~0.004%) and earnings volatility further detract from its appeal as a short-term income or trading vehicle. A concrete suggested minimum holding period is through at least two more earnings cycles to assess the durability of the new growth driver.