INTU

Intuit

$354.90

+5.75%
Oct 22, 2026
Bobby Quantitative Model
Intuit Inc. is a financial technology platform company that serves small and midsize businesses and consumers through a portfolio of products including QuickBooks accounting software, Mailchimp marketing tools, TurboTax self-serve and professional tax offerings, and the Credit Karma personal finance platform, operating within the application software industry. The company holds a dominant US market share in SMB accounting and self-serve tax filing, giving it a rare combination of entrenched brand trust, high switching costs, and a recurring-revenue base that distinguishes it from more commoditized software peers. The current investor narrative is dominated by an AI-driven disruption debate: despite a beat-and-raise quarter in May 2026, the stock was hammered roughly 20% on fears that generative AI could erode TurboTax's core franchise, compounded by a 17% workforce reduction tied to an AI restructuring and a warning about declining TurboTax users. Management's pivot toward an AI-native platform is being framed as a 'Great SaaS Reset' that could unlock superior long-term profitability, but the market remains divided on whether Intuit is the disruptor or the disrupted, and decelerating growth guidance following the August Q4 report has kept sentiment cautious even as valuation multiples have compressed sharply.

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INTU 12-Month Price Forecast

Historical Price
Current Price $354.90
Average Target $354.90
High Target $408.13
Low Target $301.66

Wall Street consensus

Most Wall Street analysts maintain a constructive view on Intuit's 12-month outlook, with a consensus price target around $406.92 and implied upside of +14.7% versus the current price.

Average Target

$406.92

0 analysts

Implied Upside

+14.7%

vs. current price

Analyst Count

—

covering this stock

Price Range

$290 - $732

Analyst target range

Coverage is deep and institutional, with 31 analysts and a consensus recommendation of 'buy' (mean rating 2.06 on a scale where lower is more bullish). The average target price of $406.92 implies roughly +25.1% upside from the current $325.15, a meaningful gap that suggests the sell-side views the drawdown as overdone. Sentiment is bullish but not unanimous: recent actions show Evercore ISI, Mizuho, and RBC Capital maintaining Outperform, Barclays at Overweight, while TD Cowen, Truist, Stifel, and Wells Fargo sit at Hold and Goldman Sachs carries a Sell — a split that reflects genuine disagreement about AI disruption rather than broad-based pessimism. The consensus leans moderately bullish, with the average target well above the current price and forward EPS estimates of $35.76 (range $34.15-$37.43) implying the Street expects earnings to hold up. The target range is extraordinarily wide, from a low of $290 to a high of $732 — a 152% spread that signals high uncertainty and low conviction. The high target of $732 (roughly +125% upside) assumes the AI restructuring succeeds, margins expand toward historical peaks, and the market re-rates the stock back toward its former 30x+ earnings multiple; it effectively prices in multiple expansion plus accelerating growth. The low target of $290 (about -11% downside) assumes continued TurboTax erosion, margin compression from AI investment, and a persistent de-rating, essentially a 'value trap' scenario. The wide dispersion, combined with the recent pattern of reiterated rather than upgraded ratings, indicates analysts are waiting for evidence — likely the next tax season — before committing; the tight clustering of forward EPS estimates ($34-$37) against such a wide price target range underscores that the debate is about the multiple, not the earnings.

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INTU Technical Analysis

Intuit is locked in a severe, sustained downtrend, with the 1-year price change of -49.74% and a year-to-date decline of -48.34% placing it among the worst-performing large-cap software names. At the current price of $325.15, the stock sits at just 16.6% of its 52-week range (low of $252.84, high of $689.17), having surrendered more than half its value from the highs and suffered a maximum drawdown of -63.67%. This positioning near the bottom of the range reflects a broken long-term trend rather than a simple pullback, though the failure to make new lows since June suggests the selling may be exhausting. Recent momentum has turned constructive even as the longer-term picture remains damaged: the stock is up 11.70% over three months and 2.21% over the past month, both sharply outperforming the S&P 500's 2.69% and 1.22% respective gains, producing relative strength readings of +9.01 (3-month) and +0.99 (1-month). This positive short-term divergence against a -65.27 one-year relative strength gap is the classic signature of a potential mean-reversion bottom, and the October rally from the $268 low on September 29 to $330.17 on October 15 (+23% in roughly two weeks) on elevated volume suggests accumulation. Key resistance sits at the $358-370 zone (August highs) and then the $400 area, while support is anchored at the $252.84 52-week low and the $268-270 recent base; a decisive break above $370 would confirm a trend reversal, whereas a failure and breakdown below $268 would signal the downtrend is resuming. With a beta of 1.009, Intuit's volatility is essentially in line with the market, so the extreme drawdown is idiosyncratic rather than a leverage effect, and position sizing should account for event risk around tax-season guidance rather than broad market beta.

Beta

1.01

1.01x market volatility

Max Drawdown

-63.7%

Largest decline past year

52-Week Range

$253-$689

Price range past year

Annual Return

-47.1%

Cumulative gain past year

PeriodINTU ReturnS&P 500
1m+21.4%-1.2%
3m+19.8%+3.4%
6m-10.4%+7.0%
1y-47.1%+14.4%
ytd-43.6%+12.0%

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INTU Fundamental Analysis

Intuit's revenue trajectory remains solidly positive but is decelerating, which is central to the bear case. The most recent quarter (Q4 FY2026, ended July 31, 2026) delivered revenue of $4.354 billion, up 13.65% year-over-year, a healthy absolute growth rate but a step down from the prior-year Q4 comparison base of $3.831 billion and below the pace implied by the Q3 FY2026 print of $8.558 billion (versus $7.754 billion a year earlier, +10.4%). The seasonality is stark: Q3 (tax season) generated $8.558 billion and $3.064 billion of net income, while Q4 contributed $4.354 billion and $363 million, and the segment mix shows Global Business Solutions at $19.279 billion dwarfing the Consumer segment's $1.824 billion, meaning the SMB/QuickBooks engine is the growth driver while TurboTax is the swing factor under AI pressure. The decelerating guidance that followed the Q4 beat is the crux of the investment debate: growth is still double-digit, but the market is pricing in the risk that AI-native tax and accounting tools compress the runway. Profitability is robust but highly seasonal and showing some compression at the margin. Trailing net margin is 21.29% and gross margin is 80.17%, with an operating margin of 28.80%, all hallmarks of a high-quality software franchise; however, the Q4 FY2026 gross margin of 78.11% came in below the 84.45% posted in Q3 FY2026 and the 78.23% in Q4 FY2025, and Q4 net income of $363 million (8.34% net margin) was down from $381 million a year earlier despite higher revenue, reflecting the cost of the AI restructuring and a $177 million tax expense versus a prior-year tax benefit. The 17% workforce cut should flow through to operating leverage in FY2027, and the Q3 operating margin of 46.97% demonstrates the earnings power of the model at scale, but investors must weigh near-term margin noise against the strategic bet. The balance sheet is a source of strength: debt-to-equity is a modest 0.443, the current ratio is 1.51, and trailing free cash flow is $8.617 billion, with Q3 FY2026 alone generating $5.236 billion of FCF on $5.300 billion of operating cash flow. ROE of 24.04% and ROA of 10.47% confirm efficient capital deployment, and the company returned capital aggressively in Q4 via $1.95 billion of buybacks and $332 million of dividends while still ending the period with $9.216 billion in cash. The FCF yield of roughly 9.9% (on the $87.2 billion market cap) is unusually high for a software leader and signals that the market is discounting substantial future deterioration, providing a valuation cushion if growth merely stabilizes.

Quarterly Revenue

$4.4B

2026-07

Revenue YoY Growth

+13.7%

YoY Comparison

Gross Margin

78.1%

Latest Quarter

Free Cash Flow

$8.6B

Last 12 Months

Revenue & Net Income Trends (2 Years)

Revenue Breakdown

Consumer Segment
Global Business Solutions Segment

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Valuation Analysis: Is INTU Overvalued?

Because Intuit is solidly profitable (trailing net income positive, EPS of $0.05 on a trailing basis but $35.76 estimated forward), the PE ratio is the appropriate primary metric. The trailing PE of 19.12x is remarkably low for a company with 80% gross margins and double-digit revenue growth, and the forward PE of 12.07x implies the market expects earnings to roughly double — a gap that reflects either deep skepticism about AI disruption to the tax franchise or a mispricing created by the 50% drawdown. The PEG ratio of 0.975 (below 1.0) is the single most telling data point: on growth-adjusted terms, Intuit is trading at a discount to fair value, a rare condition for a dominant software platform. Against the broader application software sector, where quality names routinely trade at 30-40x earnings, Intuit's 19.12x trailing and 12.07x forward multiples represent a steep discount — roughly 40-60% below typical sector levels — despite superior margins (80.17% gross, 28.80% operating) and a 24.04% ROE. The PS ratio of 4.07x and EV/Sales of 4.17x are similarly depressed versus the 20x+ PS multiples Intuit commanded in 2024-2025, and the EV/EBITDA of 12.78x is well below the 25-45x range seen in prior periods. This discount is only partially justified by decelerating growth and AI risk; the balance sheet strength, $8.6 billion FCF, and dominant market position argue the penalty is excessive. Historically, Intuit's valuation has compressed dramatically: the PE ratio stood at 144.3x in Q4 FY2025, 104.3x in Q1 FY2026, and 58.97x in Q4 FY2026, while the PS ratio fell from 57.18x to 19.75x over the same span. The current 19.12x trailing PE and 4.07x PS sit at the very bottom of the multi-year band, levels not seen since the 2022 bear market, and the price-to-free-cash-flow ratio of 9.87x is a fraction of the 60-90x readings from a year ago. This places the stock near historical valuation lows, which historically has marked either a generational buying opportunity or a value trap — the resolution depends on whether AI proves additive or destructive to the franchise.

PE

19.1x

Latest Quarter

vs. Historical

Low-End

5-Year PE Range 9x~400x

vs. Industry Avg

N/A

Industry PE ~N/A*

EV/EBITDA

12.8x

Enterprise Value Multiple