MS

MS

Morgan Stanley is a leading global investment bank and securities firm in the financial services industry.
It is distinguished by its powerful wealth management division and premier institutional client network.

$180.78 -1.98 (-1.08%)

Updated: January 14, 2026, 16:00 EST

Analyzed by Rockflow Bobby Quantitative Model āœ“ Updated Daily

Investment Opinion: Should I buy MS Today?

Technical Analysis

MS shows strong momentum, having gained nearly 17% over the past quarter and trading just 3.2% below its 52-week high. While this indicates robust investor confidence, the steep ascent suggests the stock may be overbought in the near term. New investors should monitor for potential consolidation before entering.

Fundamentals

Morgan Stanley posted solid quarterly revenue growth and improved net income margins, signaling effective operational execution. However, low liquidity ratios and high leverage reflect the capital-intensive nature of investment banking. Though cash flow metrics are currently weak, the firm maintains efficient working capital management.

Valuation & Peer Context

MS appears reasonably valued with a forward PE of 13.5 and a PEG ratio implying attractive growth prospects. Key multiples like price-to-book and price-to-sales are in line with industry norms, though the absence of peer data limits a full relative assessment. Overall, valuation does not seem stretched.

Risk Assessment

The stock carries above-average volatility, with a beta above 1.2 and a significant historical drawdown. While no substantial short interest is reported, market-sensitive sectors like financials remain vulnerable to economic shifts. Risk-tolerant investors may find the volatility acceptable given growth potential.

šŸ’” Investment Recommendation

Consider Buying on Weakness Morgan Stanley demonstrates strong operational momentum and reasonable valuation, supported by improved profitability. However, near-term technical overbought conditions and inherent sector volatility suggest waiting for a pullback could offer a better entry point. For investors with a medium- to long-term horizon, MS represents a credible growth candidate in the financial services space, provided they can tolerate market-related swings.

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MS 12-Month Price Forecast

RockFlow Model Forecast: Three Scenarios for 2026

Based on the provided analysis, here is a 12-month outlook for Morgan Stanley (MS):

12-Month Outlook for MS:

MS is positioned for steady growth over the next year, primarily driven by its strong operational momentum and effective execution in its investment banking and wealth management divisions. The key catalysts will be sustained revenue growth and further improvements in net income margins, supported by a reasonably attractive valuation. Potential risks include heightened market volatility due to the stock's high beta and sensitivity to broader economic shifts, particularly interest rate changes, which could pressure the financial sector. Given the current technical overbought signal and the absence of a specific analyst target, a prudent target range would be in the mid-to-high $190s, contingent on a healthy market pullback providing a more advantageous entry point.

Wall Street Consensus

Most Wall Street analysts are optimistic about MS's 12-month outlook, with consensus target around $180.78, indicating expected upside potential.

Average Target
$180.78
25 analysts
Implied Upside
+0%
vs. current price
Analyst Count
25
covering this stock
Price Range
$145 - $235
Analyst target range
Buy Buy
9 (36%)
Hold Hold
15 (60%)
Sell Sell
1 (4%)

Bulls vs Bears: MS Investment Factors

Overall, MS has investment potential but also faces challenges. Here are key factors to weigh before investing.

Bullish Bullish
  • Record Stock Performance: Stock hit all-time highs following strong Q3 2025 earnings.
  • Strong Capital Markets Activity: Exceptional investment banking and trading gains driving revenue growth.
  • Strategic Expansion Moves: Majority investment in Olsson diversifies revenue streams.
  • Solid Q4 2025 Expectations: Analysts forecast 6.8% YoY revenue growth for upcoming earnings.
Bearish Bearish
  • Institutional Selling Pressure: Nexus Investment Management reduced its stake by 6.8%.
  • Sector Headwinds: Facing broader industry challenges ahead of Q4 results.
  • Earnings Uncertainty: Market reacts cautiously amid mixed pre-earnings sentiment.
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MS Technical Analysis

MS has demonstrated strong upward momentum, particularly over the past three months, significantly outperforming the broader market. The stock currently trades near its 52-week high, reflecting robust investor confidence despite its inherent higher volatility compared to the market.

The stock's performance over the last quarter has been notably strong with a 16.95% gain, substantially outperforming the market by 13.58%. This positive short-term trend is supported by a modest 1.37% one-month increase, indicating sustained momentum rather than a fleeting spike.

Currently trading at $182.76, MS is near the top of its 52-week range ($94.33 - $188.82), sitting just 3.2% below its yearly peak. Given its proximity to the high and recent steep ascent, the stock appears overbought in the near term, warranting caution for new entry points despite the strong bullish trend.

šŸ“Š Beta
1.20
1.20x market volatility
šŸ“‰ Max Drawdown
-29.2%
Largest decline past year
šŸ“ˆ 52-Week Range
$94-$189
Price range past year
šŸ’¹ Annual Return
+38.5%
Cumulative gain past year
Period MS Return S&P 500
1m +1.3% +1.3%
3m +19.0% +5.7%
6m +27.7% +10.6%
1y +38.5% +16.5%
ytd -0.6% +1.1%

MS Fundamental Analysis

Revenue & Profitability Morgan Stanley demonstrated solid revenue growth with quarterly revenue increasing from $28.2 billion to $30.0 billion QoQ, alongside improved profitability metrics. The net income ratio expanded from 12.6% to 15.3%, reflecting better cost management despite the slight compression in gross profit margin. This sequential improvement indicates effective operational execution in the current quarter.

Financial Health The company's liquidity position appears constrained with a current ratio of 0.26 and cash ratio of 0.09, though this is typical for investment banks. The debt-to-equity ratio of 3.77 indicates significant leverage, while negative cash flow ratios (-0.50 operating cash flow to sales) suggest challenging cash generation in the current period. These metrics highlight the capital-intensive nature of Morgan Stanley's operations.

Operational Efficiency Morgan Stanley's ROE of 4.2% appears modest, while asset turnover remains low at 0.02, reflecting the capital-intensive balance sheet structure typical of global investment banks. The negative cash conversion cycle of -1,245 days indicates strong working capital management, allowing the firm to utilize creditor funding extensively. These efficiency metrics are consistent with the firm's business model but suggest room for improvement in asset utilization.

Quarterly Revenue
$18.2B
2025-09
Revenue YoY Growth
+21.3%
YoY Comparison
Gross Margin
N/A%
Latest Quarter
Free Cash Flow
$-51.4B
Last 12 Months

Revenue & Net Income Trends (2 Years)

Revenue Breakdown

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Valuation Analysis: Is MS Overvalued?

Valuation Level: MS appears reasonably valued based on multiple metrics. The forward PE of 13.5 suggests moderate valuation, supported by a PEG ratio well below 1.0 indicating potentially undervalued growth prospects, though the elevated EV/EBITDA ratio of 62 suggests high debt or capital structure considerations. The PB ratio of 2.67 and PS ratio of 4.39 appear reasonable for a financial services firm.

Peer Comparison: Unable to perform industry comparison as industry average data is unavailable. For accurate relative valuation assessment, sector-specific benchmark data for investment banks or financial services firms would be required to contextualize these ratios. Such comparison would help determine whether MS trades at a premium or discount to peers.

Current PE
18.2x
Latest Quarter
vs. Historical
Mid-Range
5-Year PE Range 8Ɨ-25Ɨ
vs. Industry Avg
N/A
Industry PE ~N/AƗ
EV/EBITDA
80.1x
Enterprise Value Multiple

Investment Risk Disclosure

The stock exhibits notable volatility risk, with a beta of 1.197 indicating it is more volatile than the broader market. This is further evidenced by a significant one-year maximum drawdown of -29.24%, suggesting substantial downside risk despite potential for higher returns.

The risk profile is somewhat tempered by the absence of reported short interest, which reduces the threat of a short squeeze. However, the lack of short interest data should be verified, as it could also imply limited public information, while general market liquidity remains a consideration.

FAQs

Is MS a good stock to buy?

Bullish, but with cautious timing. MS shows strong revenue growth and solid profitability, backed by robust capital markets activity, yet its technical overbought condition and analyst "Sell" consensus warrant prudence. Suitable for momentum-focused investors willing to endure short-term volatility, but entry near all-time highs may be risky for new buyers. Consider waiting for a pullback to build a position.

Is MS stock overvalued or undervalued?

Based on the provided metrics, MS stock appears fairly valued. The forward P/E of 13.5 and a PEG ratio significantly below 1.0 (0.43) suggest the price is attractive relative to its earnings growth expectations. However, an elevated P/B ratio of 2.67 and a high P/S of 4.39 indicate a premium valuation that is balanced by the company's improved profitability (net income ratio expanding to 15.3%). Without direct industry averages, the valuation seems reasonable when weighing its solid growth prospects against its capital-intensive financial structure and significant leverage.

What are the main risks of holding MS?

Based on the provided information, the key risks of holding Morgan Stanley (MS) stock are:

1. Market Volatility Risk: The stock's high beta of 1.197 and significant maximum drawdown of -29.24% indicate it is highly susceptible to market downturns, posing substantial downside risk for investors. 2. Financial Leverage and Liquidity Risk: A high debt-to-equity ratio of 3.77, combined with a very low current ratio of 0.26 and negative operating cash flow to sales, indicates significant leverage and potential vulnerability to rising interest rates or credit market stress. 3. Valuation and Momentum Risk: Trading near its 52-week high after a sharp ascent, the stock appears overbought in the near term, increasing the risk of a price correction or pullback as the current strong momentum potentially fades.

--- Disclaimer: This analysis is based solely on the data provided in the query and is for informational purposes only, not investment advice.

What is the price forecast for MS in 2026?

Based on Morgan Stanley's current fundamentals and industry position, my forecast for MS stock performance through 2026 is as follows.

My base case target range for 2026 is $220-$240, with a bull case of $260+ contingent on improved market conditions. Key growth drivers include sustained revenue momentum in wealth management, a cyclical recovery in investment banking activity, and enhanced operational leverage leading to better asset utilization. The main assumptions are a stable macroeconomic environment without severe recession, moderating interest rates that ease funding pressures, and continued effective execution on the firm's strategic priorities. It is important to note the significant uncertainty in this forecast, as Morgan Stanley's high beta makes it exceptionally sensitive to broader financial market volatility and shifts in monetary policy, which could substantially alter this outlook.