ROST

ROST

Ross Stores Inc is a leading off-price retailer in the family clothing sector.
It operates under the Ross Dress for Less and dd's DISCOUNTS brands, known for offering branded apparel and home goods at significant discounts in pursuit of its treasure hunt shopping experience.

$191.83 -1.40 (-0.72%)

Updated: January 14, 2026, 16:00 EST

Analyzed by Rockflow Bobby Quantitative Model āœ“ Updated Daily

Investment Opinion: Should I buy ROST Today?

Based on the provided analysis, here is a comprehensive assessment of whether ROST is worth buying.

Technical Analysis The stock exhibits strong bullish momentum, significantly outperforming the market and trading near its 52-week high. While this demonstrates robust investor confidence, it also places the stock in overbought territory, suggesting elevated near-term risk for new buyers despite a historically modest maximum drawdown.

Fundamental Analysis ROSS boasts impressive operational health, characterized by stable revenue growth, improving profit margins, and excellent cost management. Its financial position is robust, with strong liquidity, minimal debt, and healthy cash flow generation, indicating a well-run company with low financial risk.

Valuation & Risk The most significant concern is valuation; key metrics like P/E, Price-to-Book, and particularly PEG and EV/EBITDA ratios point to the stock being substantially overvalued. The primary risks are macroeconomic, related to consumer discretionary spending, as the stock's volatility is in line with the market and there is no significant short interest signaling company-specific distress.

Recommendation

Given the strong fundamentals and positive technical momentum, ROST represents a high-quality company. However, its current valuation appears excessive, presenting a high entry barrier. For long-term investors, it may be prudent to wait for a potential market pullback to acquire shares at a more reasonable price. Therefore, a Hold rating is recommended for now, with a Buy consideration only on a meaningful price correction.

CTA Banner

ROST 12-Month Price Forecast

RockFlow Model Forecast: Three Scenarios for 2026

Based on the analysis provided, here is a 12-month outlook for ROST (Ross Stores):

12-Month Outlook for ROST

The primary catalyst for ROST will be its continued ability to capitalize on the consumer search for value, driving stable revenue growth and margin expansion through its strong operational execution. However, the key risk remains macroeconomic; a significant slowdown in consumer discretionary spending could pressure the stock, which is already priced for near-perfect execution. Given the current premium valuation and lack of a specific analyst target, the stock appears vulnerable to a correction, suggesting a cautious outlook with a potential target range gravitating toward more historically reasonable valuation levels, likely requiring a pullback into the $160-$175 range to present a compelling entry point. A break above $200 would be difficult to sustain without a significant improvement in the broader economic outlook.

Wall Street Consensus

Most Wall Street analysts are optimistic about ROST's 12-month outlook, with consensus target around $191.83, indicating expected upside potential.

Average Target
$191.83
18 analysts
Implied Upside
+0%
vs. current price
Analyst Count
18
covering this stock
Price Range
$153 - $249
Analyst target range
Buy Buy
13 (72%)
Hold Hold
4 (22%)
Sell Sell
1 (6%)

Bulls vs Bears: ROST Investment Factors

Overall, ROST has investment potential but also faces challenges. Here are key factors to weigh before investing.

Bullish Bullish
  • Strong Q3 2025 Earnings Beat: Significantly exceeded earnings and sales expectations, driving stock to all-time highs.
  • Positive Stock Momentum: Shares are outpacing retail peers and showing strong upward price momentum.
  • Raised Financial Outlook: Company raised guidance following better-than-expected quarterly performance.
  • Benefitting from Discount Trend: Tapping into consumer preference for value-oriented shopping amid economic pressures.
Bearish Bearish
  • Margin Compression Concerns: Tariff pressures and higher expenses are squeezing profit margins.
  • Increased Operating Expenses: Rising costs could continue to pressure profitability despite strong sales.
  • Macroeconomic Sensitivity: Discounter model remains vulnerable to shifts in consumer spending power.
Reward Banner

ROST Technical Analysis

ROST has demonstrated exceptional bullish performance with particularly strong momentum over the past three months. Overall, the stock is showing robust outperformance versus the broader market, approaching its 52-week high with significant recent gains indicating strong investor confidence.

Short-term performance is impressive with a 5.52% gain over one month and a substantial 28.84% increase over three months. The stock has significantly outperformed the market by 25.47% over this period, reflecting strong relative strength despite its beta of 1.012 suggesting average market volatility sensitivity.

Currently trading at $193.23, ROST sits just below its 52-week high of $193.49, indicating the stock is in overbought territory near peak levels. The minimal distance from the yearly high coupled with the modest maximum drawdown of -19.37% over the past year suggests limited downside resistance but elevated near-term risk.

šŸ“Š Beta
1.01
1.01x market volatility
šŸ“‰ Max Drawdown
-19.4%
Largest decline past year
šŸ“ˆ 52-Week Range
$122-$194
Price range past year
šŸ’¹ Annual Return
+28.7%
Cumulative gain past year
Period ROST Return S&P 500
1m +5.3% +1.3%
3m +29.9% +5.7%
6m +46.2% +10.6%
1y +28.7% +16.5%
ytd +5.0% +1.1%

ROST Fundamental Analysis

Revenue & Profitability ROST demonstrates stable revenue growth with Q3 revenue reaching $5.6 billion, up from $5.5 billion in Q2. Profit margins remain healthy with a gross profit ratio improving to 28.0% in Q3 from 27.6% in Q2, while maintaining a solid net income margin of 9.1%. The consistent margin performance reflects effective cost management despite the discount retail environment.

Financial Health The company maintains strong liquidity with a current ratio of 1.52 and robust cash ratios, supported by $12.57 cash per share. Debt levels are conservative with a debt ratio of 33.7% and strong interest coverage of 52x, indicating minimal financial risk. Operating cash flow generation remains healthy at 14.8% of revenue, providing ample financial flexibility.

Operational Efficiency ROST shows efficient operations with a return on equity of 8.7% and return on assets of 3.3%, indicating effective capital utilization. The company maintains a positive cash conversion cycle of 14.1 days, reflecting efficient inventory and payable management. Asset turnover of 0.36 suggests reasonable efficiency in generating revenue from its asset base given the capital-intensive retail model.

Quarterly Revenue
$5.5B
2025-08
Revenue YoY Growth
+4.6%
YoY Comparison
Gross Margin
27.6%
Latest Quarter
Free Cash Flow
$1.8B
Last 12 Months

Revenue & Net Income Trends (2 Years)

Revenue Breakdown

RockFlow Bobby - Your AI Investment Partner

Get real-time data, AI-driven personalized investment analysis to make smarter investment decisions

Try Now & Get Tesla Stock Reward

Valuation Analysis: Is ROST Overvalued?

Valuation Level: ROST appears significantly overvalued based on traditional metrics. The TTM and forward P/E ratios are high, and the Price-to-Book ratio of 10.85 indicates the market is valuing the company's equity far above its accounting value. Alarmingly high ratios for PEG at nearly 20 and EV/EBITDA over 53 suggest investors are paying a substantial premium for expected earnings and operational cash flow, which may not be justified.

Peer Comparison: A direct quantitative comparison is not possible due to the absence of industry average data. However, the exceptionally high PEG and EV/EBITDA ratios would typically place ROST at a substantial valuation premium relative to most competitors. For a more definitive assessment, comparison against its specific peer group of off-price retailers would be required.

Current PE
30.3x
Latest Quarter
vs. Historical
Mid-Range
5-Year PE Range 18Ɨ-42Ɨ
vs. Industry Avg
N/A
Industry PE ~N/AƗ
EV/EBITDA
53.7x
Enterprise Value Multiple

Investment Risk Disclosure

Volatility Risk: With a beta of 1.012, ROST exhibits volatility that is nearly identical to the broader market. The 1-year maximum drawdown of -19.37% indicates a moderate susceptibility to market-wide downturns, presenting a standard level of volatility risk for an equity in its sector.

Other Risks: The absence of notable short interest suggests the market does not currently perceive significant fundamental downside risk. The primary risks likely relate to broader macroeconomic factors affecting consumer discretionary spending and operational execution, rather than stock-specific pressures from short sellers.

FAQs

Is ROST a good stock to buy?

Bullish. ROST demonstrates strong earnings momentum, healthy fundamentals with robust profitability and financial health, and is benefiting from the consumer trend toward value-oriented retail. However, the stock is trading near its 52-week high and appears significantly overvalued by traditional metrics, presenting elevated near-term risk. This is best suited for growth-oriented, long-term investors who are comfortable with current premiums for strong operational performance.

Is ROST stock overvalued or undervalued?

Based on current metrics, ROST appears overvalued. Its high valuation ratios (PE of 30, PB of 10.85, and an alarmingly high PEG above 19) suggest a substantial premium relative to historical norms and likely its industry peers. While ROST demonstrates strong fundamentals with healthy margins and financial stability, the market price seems to be pricing in extremely optimistic growth expectations that these fundamentals may not sufficiently justify.

What are the main risks of holding ROST?

Based on the provided information, here are the key risks of holding ROST stock, ordered by importance:

1. Market and Macroeconomic Risk: ROST's performance is highly sensitive to broader economic conditions that could reduce consumer discretionary spending on apparel and home goods, as it is a consumer discretionary retailer with market-equivalent volatility (beta of 1.012). 2. Valuation and Momentum Risk: The stock is currently trading near its 52-week high, indicating potential overbought conditions and elevated risk of a near-term price correction following its substantial 3-month gain of over 28%. 3. Industry-Specific Operational Risk: As a discount retailer, the company faces ongoing operational execution risks, including intense competition and the necessity to maintain a consistent pipeline of branded bargain inventory to drive foot traffic and sales.

What is the price forecast for ROST in 2026?

Based on ROST's strong execution and value-focused retail model, here is a forecast through 2026.

For 2026, my base case target price range is $220-$250, with a bull case of $280+, assuming continued market share gains from value-conscious consumers and consistent operational efficiency. The primary growth drivers are its ability to maintain healthy inventory sourcing for strong bargains and successful new store openings. The forecast assumes stable consumer discretionary spending and no significant economic downturn, but it is highly sensitive to macroeconomic conditions which could severely impact the discount retail sector.