Fiat Chrysler Automobiles designs, engineers, manufactures, distributes and sells vehicles, components and production systems. It operates through the following segments: North America, Latin America (LATAM), Asia Pacific (APAC), Europe, Middle East and Africa (EMEA), Maserati and other activities. The North American segment distributes and sells vehicles in the United States, Canada, Mexico and Caribbean islands, primarily under the Chrysler, Jeep, Dodge, Ram, Alfa Romeo, Abarth and Fiat brands. The LATAM segment sells mass-market vehicles under the Fiat, Jeep, Dodge and Ram brands, mainly in Brazil and Argentina. Asia Pacific offers small and compact sedans and SUVs in China, Japan, Australia, South Korea and India. The EMEA region sells mass-market vehicles, primarily under the Fiat, Fiat Pro, Jeep, Alfa Romeo, Lancia, Abarth, Ram and Dodge brands. The Maserati segment designs, develops, manufactures, distributes and sells luxury vehicles under the Maserati brand. Other activities include industrial automation system design and production; cast iron and aluminum operations; central treasury activities; and accounting, payroll, tax, insurance, procurement, information technology, facility management, and security services. The company was established on April 1, 2014 and is headquartered in London, UK.