CL

Colgate-Palmolive Company

$91.68

-0.78%
Jun 30, 2026
Bobby Quantitative Model
Colgate-Palmolive Company is a global leader in the Consumer Defensive sector, manufacturing and selling a wide range of household and personal care products, including its dominant oral care line, shampoos, deodorants, and home care items, as well as specialty pet nutrition through its Hill's brand. The company is a quintessential defensive stalwart, distinguished by its powerful global brand portfolio, with over 70% of sales derived from international markets and a leading market share in oral care globally. The current investor narrative centers on its role as a safe-haven, value-oriented play amidst market rotations, with recent attention focused on its ability to deliver consistent, albeit modest, organic growth and robust cash flows in a potentially slowing economic environment, as highlighted by recent analysis discussing a rotation into defensive names.

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CL 12-Month Price Forecast

Historical Price
Current Price $91.68
Average Target $91.68
High Target $105.432
Low Target $77.928

Wall Street consensus

Most Wall Street analysts maintain a constructive view on Colgate-Palmolive Company's 12-month outlook, with a consensus price target around $119.18 and implied upside of +30.0% versus the current price.

Average Target

$119.18

6 analysts

Implied Upside

+30.0%

vs. current price

Analyst Count

6

covering this stock

Price Range

$73 - $119

Analyst target range

Buy
1 (17%)
Hold
3 (50%)
Sell
2 (33%)

Analyst coverage for Colgate-Palmolive is limited but institutional, with data from 6 analysts providing estimates. The consensus sentiment leans bullish, with a mix of Buy, Overweight, and Hold ratings from major firms like Citigroup, JP Morgan, and Deutsche Bank (which upgraded to Buy in March 2026). The average target price is not explicitly provided in the data, so the implied upside or downside cannot be calculated; however, the presence of recent upgrades suggests a positive shift in analyst outlook. The target range is also not specified in the provided dataset, but the recent institutional actions indicate a focus on the stock's defensive qualities and cash flow stability; a wide target spread would signal uncertainty around volume growth and input cost pressures, while a tight spread would reflect stronger conviction in its predictable business model.

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CL Technical Analysis

The stock is in a sustained uptrend, evidenced by a 1-year price change of +4.88% and a year-to-date gain of +18.51%. Currently trading at $92.07, the price sits at approximately 93% of its 52-week high of $99.33, indicating the stock is near its recent peak and may be testing significant resistance levels, which could signal either strong momentum or potential overextension. Recent short-term momentum shows acceleration, with a 1-month gain of +0.85% and a more pronounced 3-month gain of +9.23%, suggesting the uptrend is intact despite a slight divergence where the 1-month performance (+0.85%) lags the 3-month performance, potentially indicating a consolidation phase within the broader advance. Key technical support is anchored at the 52-week low of $74.55, with immediate resistance at the 52-week high of $99.33; a decisive breakout above $99.33 would signal a resumption of the bullish trend, while a breakdown below the $85-$87 consolidation area could test lower support. The stock's beta of 0.322 indicates it is approximately 68% less volatile than the broader market (SPY), a critical factor for risk-averse investors seeking defensive exposure, as evidenced by its relative strength versus the market being negative over 1-year (-14.26%) but positive year-to-date (+11.61%).

Beta

0.32

0.32x market volatility

Max Drawdown

-19.7%

Largest decline past year

52-Week Range

$75-$99

Price range past year

Annual Return

+0.9%

Cumulative gain past year

PeriodCL ReturnS&P 500
1m+1.7%-1.3%
3m+7.3%+14.0%
6m+16.0%+9.5%
1y+0.9%+20.9%
ytd+18.0%+9.5%

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CL Fundamental Analysis

Revenue growth is stable but modest, with the most recent Q4 2025 revenue of $5.23 billion representing a 5.78% year-over-year increase; however, examining the multi-quarter trend shows revenue has been relatively flat, moving from $5.11B in Q2 2025 to $5.13B in Q3 and $5.23B in Q4, indicating consistent but not accelerating top-line expansion. The company remains fundamentally profitable with strong margins, as evidenced by a trailing twelve-month net margin of 10.46% and a robust gross margin of 60.11%, though the most recent quarter showed a net loss of -$37 million due to significant other expenses; excluding this anomaly, profitability is solid with operating margins consistently above 21% (Q4 operating margin was 20.59%). The balance sheet and cash flow position is very healthy, characterized by strong free cash flow generation of $3.63 billion TTM, which supports shareholder returns, but also a high debt-to-equity ratio of 147.93% indicating significant financial leverage; nonetheless, a return on equity of 39.48% demonstrates efficient use of that leverage, and the current ratio of 1.0 suggests adequate, though not excessive, short-term liquidity.

Quarterly Revenue

$5.2B

2025-12

Revenue YoY Growth

+0.05%

YoY Comparison

Gross Margin

+0.60%

Latest Quarter

Free Cash Flow

$3.6B

Last 12 Months

Revenue & Net Income Trends (2 Years)

Revenue Breakdown

Oral, Personal and Home Care
Pet Nutrition

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Valuation Analysis: Is CL Overvalued?

Given the company's consistent profitability, the primary valuation metric selected is the Price-to-Earnings (PE) ratio. The stock trades at a trailing PE of 29.93x and a forward PE of 22.77x; the discount of the forward multiple implies the market expects earnings growth, aligning with analyst EPS estimates averaging $4.78 for the coming period. Compared to sector averages, Colgate's trailing PE of 29.93x likely represents a premium to the broader Consumer Defensive industry, which is justified by its superior brand equity, high gross margins of 60.11%, and defensive cash flows, though the premium must be weighed against its modest growth profile. Historically, the current trailing PE of 29.93x is below the extreme highs seen in recent quarters (e.g., 41.99x in Q1 2023) but above the lows observed during periods of market stress, suggesting the valuation is in the upper-mid range of its own historical band, reflecting a market that is pricing in stability but not excessive optimism.

PE

29.9x

Latest Quarter

vs. Historical

Low-End

5-Year PE Range -430x~3280x

vs. Industry Avg

N/A

Industry PE ~N/A*

EV/EBITDA

17.8x

Enterprise Value Multiple