VSNT

Versant

$38.22

+6.79%
Aug 6, 2026
Bobby Quantitative Model
Versant Media Group is an independent media company comprising NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, SYFY, and Golf Channel, along with digital assets such as Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. It operates in the advertising agencies industry and is a significant player in the media landscape, leveraging a portfolio of well-known brands. The current investor narrative centers on the company's recent spinoff from Comcast, which has sparked debate about its standalone growth prospects, margin expansion potential, and the impact of cord-cutting on its cable networks. Recent news highlights the spinoff and a perceived undervaluation, driving attention to the stock's turnaround story.

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VSNT 12-Month Price Forecast

Historical Price
Current Price $38.22
Average Target $38.22
High Target $43.95
Low Target $32.49

Wall Street consensus

Most Wall Street analysts maintain a constructive view on Versant's 12-month outlook, with a consensus price target around $44.00 and implied upside of +15.1% versus the current price.

Average Target

$44.00

0 analysts

Implied Upside

+15.1%

vs. current price

Analyst Count

covering this stock

Price Range

$35 - $52

Analyst target range

The stock is covered by 6 analysts, with a consensus recommendation of 'hold' and an average target price of $43.33. The implied upside from the current price of $36.03 is approximately +20.3%. The distribution leans neutral, with a mean recommendation score of 2.71 (where 1 is strong buy and 5 is sell). The target range spans from a low of $35.00 to a high of $52.00. The high target of $52.00 implies a 44.3% upside, likely assuming successful execution of the spinoff and margin expansion. The low target of $35.00 is slightly below the current price, suggesting downside risk if cord-cutting accelerates or revenue declines. The spread between low and high ($17.00) indicates moderate uncertainty. Recent institutional ratings show Goldman Sachs maintaining a Neutral stance, reflecting cautious optimism. The limited number of analysts and narrow coverage suggest the stock may be underfollowed, which can lead to higher volatility and less efficient price discovery.

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Bulls vs Bears: VSNT Investment Factors

VSNT presents a classic value vs. value trap debate. On the bull side, the stock trades at a deeply discounted 7.0x trailing P/E and 4.63x forward P/E, generates over $1.9 billion in free cash flow annually, and has a pristine balance sheet with minimal debt. Margins are expanding rapidly, suggesting operational improvements are taking hold. On the bear side, revenue is declining slightly year-over-year, the cable TV industry faces secular headwinds from cord-cutting, and the stock has negative short-term momentum with a consensus hold rating. The single most important tension is whether the company can stabilize or grow revenue in a declining industry; if it can, the low valuation and high cash flow make it a compelling buy. If revenue continues to decline, the stock could remain undervalued or fall further. Currently, the evidence slightly favors the bull case due to the extreme valuation discount and strong cash generation, but the bear risks are real and require monitoring.

Bullish

  • Deep Value with Low P/E: VSNT trades at a trailing P/E of 7.0x and a forward P/E of 4.63x, significantly below the broader market and its own historical average. This low multiple suggests the stock is undervalued relative to earnings, offering a margin of safety if earnings stabilize or grow.
  • Strong Free Cash Flow Generation: The company generated $558 million in free cash flow in Q1 2026 and $1.956 billion over the trailing twelve months. This robust cash flow supports deleveraging, share buybacks, or strategic investments, and implies a free cash flow yield of approximately 30% at the current market cap.
  • Improving Profitability Margins: Net margin expanded to 16.95% in Q1 2026 from 11.18% in Q4 2025, while operating margin rose to 26.20% from 16.77%. This margin improvement indicates successful cost management and operating leverage, which could drive earnings growth even with flat revenue.
  • Low Debt and Strong Liquidity: With a debt-to-equity ratio of 0.096 and a current ratio of 4.02, VSNT has a fortress balance sheet. Minimal financial risk provides resilience against industry headwinds and flexibility to return capital to shareholders.

Bearish

  • Declining Revenue Trend: Revenue in Q1 2026 was $1.687 billion, down 1.11% year-over-year, and the multi-quarter trend shows stagnation around $1.6-$1.7 billion. This top-line weakness reflects secular cord-cutting and advertising market challenges, limiting growth prospects.
  • Cord-Cutting Structural Headwind: As a cable network operator, VSNT is exposed to the secular decline of traditional pay TV. The advertising segment contributed only $368 million in Q1 2026, and continued subscriber losses could further pressure revenue and margins.
  • Negative Short-Term Momentum: The stock has declined 7.47% over the past month and 12.29% over three months, underperforming the S&P 500 by 8.07% and 18.58%, respectively. This negative momentum could persist if selling pressure continues.
  • Limited Analyst Coverage and Hold Rating: Only 6 analysts cover VSNT, with a consensus 'hold' recommendation and a mean score of 2.71 (between hold and buy). The low target of $35.00 is below the current price, indicating some analysts see downside risk.

VSNT Technical Analysis

The stock is in a recovery trend after a significant decline, with a 1-year price change of +1.23% as of the latest data. The current price of $36.03 sits at 27.6% of its 52-week range ($27.17 to $59.00), indicating it is trading near the lower end of the range. This positioning suggests the stock may be undervalued or facing headwinds, but also presents a potential value opportunity if fundamentals support a rebound. Short-term momentum is negative, with a 1-month price change of -7.47% and a 3-month change of -12.29%, contrasting with the slightly positive 1-year trend. This divergence could signal a temporary pullback within a broader recovery, or a potential trend reversal if selling pressure persists. The relative strength versus the S&P 500 is weak, with a 1-month relative strength of -8.07%, indicating underperformance. The 52-week low of $27.17 provides key support, while the 52-week high of $59.00 is a major resistance level. A breakout above $59.00 would signal a strong uptrend, while a breakdown below $27.17 could indicate further downside. Beta is not provided, but the stock's volatility is evident from its wide 52-week range and recent drawdown of -32.41%, suggesting higher risk.

Beta

Max Drawdown

-32.4%

Largest decline past year

52-Week Range

$27-$59

Price range past year

Annual Return

Cumulative gain past year

PeriodVSNT ReturnS&P 500
1m+2.2%+2.8%
3m-7.1%+4.2%
6m+29.7%+11.3%
1y+21.5%
ytd+12.7%

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VSNT Fundamental Analysis

Revenue has been relatively stable but slightly declining, with the most recent quarterly revenue of $1.687 billion in Q1 2026, down 1.11% year-over-year. The multi-quarter trend shows revenue fluctuating around $1.6-$1.7 billion, with Q1 2026 down from $1.706 billion in Q1 2025. The advertising segment contributed $368 million and platforms $192 million in the latest quarter, indicating reliance on advertising. The slight revenue decline suggests a mature or challenged growth profile, which may limit the investment case unless cost efficiencies drive earnings. The company is profitable, with net income of $286 million in Q1 2026 and a gross margin of 62.18%. Net margin improved to 16.95% in Q1 2026 from 11.18% in Q4 2025, indicating expanding profitability. Operating margin also rose to 26.20% from 16.77% in the prior quarter, suggesting effective cost management. The company has a strong balance sheet with a current ratio of 4.02 and a low debt-to-equity ratio of 0.096, indicating ample liquidity and low financial risk. Free cash flow was $558 million in Q1 2026, and trailing twelve-month free cash flow is $1.956 billion, providing strong cash generation. ROE is 9.04%, reflecting decent returns on equity.

Quarterly Revenue

$1.7B

2026-03

Revenue YoY Growth

-1.1%

YoY Comparison

Gross Margin

62.2%

Latest Quarter

Free Cash Flow

$2.0B

Last 12 Months

Revenue & Net Income Trends (2 Years)

Revenue Breakdown

Advertising
Platforms

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Valuation Analysis: Is VSNT Overvalued?

Since net income is positive, the primary valuation metric is the P/E ratio. The trailing P/E is 7.0x, while the forward P/E is 4.63x, implying the market expects earnings growth. The gap between trailing and forward P/E suggests improving earnings expectations. Compared to the industry average (not provided), the stock appears cheap on a P/E basis, but without industry data, a peer comparison is limited. However, the P/S ratio of 0.97x and EV/Sales of 1.05x indicate a low valuation relative to sales. Historically, the trailing P/E of 7.0x is near the lower end of its historical range, as seen in recent quarters (e.g., 4.65x in Q1 2026, 9.0x in Q4 2025). This suggests the stock is trading at a discount to its own history, which could indicate a value opportunity or reflect fundamental deterioration. The low P/B ratio of 0.63x further supports undervaluation relative to book value.

PE

7.0x

Latest Quarter

vs. Historical

Mid-Range

5-Year PE Range 4x~9x

vs. Industry Avg

N/A

Industry PE ~N/A*

EV/EBITDA

3.3x

Enterprise Value Multiple

Investment Risk Disclosure

Financial & Operational Risks: VSNT's revenue declined 1.11% year-over-year in Q1 2026, and the multi-quarter trend shows stagnation around $1.6-$1.7 billion. This top-line weakness is a key risk, as it limits earnings growth potential and could lead to margin compression if fixed costs cannot be reduced further. However, the company has a low debt-to-equity ratio of 0.096 and a current ratio of 4.02, indicating strong liquidity and low financial risk. The net margin improved to 16.95% in Q1 2026, but this may not be sustainable if revenue continues to decline. The company's reliance on advertising revenue ($368 million in Q1 2026) exposes it to cyclical ad spending cuts.

Market & Competitive Risks: The cable television industry faces secular decline due to cord-cutting, which directly impacts VSNT's core networks (USA Network, CNBC, MSNBC, etc.). The stock's beta is not provided, but its 52-week range ($27.17 to $59.00) and recent drawdown of -32.41% indicate high volatility and sensitivity to macro factors. The stock trades at a low P/E of 7.0x, which may already price in significant headwinds, but further multiple compression is possible if the industry outlook worsens. The spinoff from Comcast introduces uncertainty about the company's standalone strategy and competitive positioning against larger media conglomerates.

Worst-Case Scenario: In a severe downturn, cord-cutting accelerates, advertising revenue plummets, and the company fails to offset declines with digital growth. Revenue could fall 10-15%, leading to earnings contraction and a re-rating to a P/E of 5x or lower. The 52-week low of $27.17 represents a potential downside of 24.6% from the current price of $36.03. In a worst-case scenario, the stock could fall to $25.00, implying a 30.6% loss. The analyst low target of $35.00 is only slightly below the current price, suggesting limited downside in the base case, but the historical max drawdown of -32.41% indicates the stock can fall significantly.